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AmbITion Roadshow with Arts Council England, West Midlands

AmbITion Roadshow with Arts Council England, West Midlands

Thursday, May 21, 2009 from 10:00 AM - 5:30 PM (GMT)

Birmingham, United Kingdom

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Ticket Information
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AmbITion Roadshow Event Ended Free   N/A
Event Details

AmbITion and Arts Council England, West Midlands invite you to the AmbITion/Digital Opportunities Roadshow
The Arts Organisation in the Digital Age
We would like to invite you to a day of exploration, exposition, conversation and critical thinking around the digital opportunities for organisations encompassing artistic practice, organisational and audience development and business models in our digital age. This event is an opportunity to share lessons learned from the AmbITion Thrive! project which has been running in the North West region for the past two years and build upon the issues raised at our C:Cubed event in September 2008. If you were unable to attend C:Cubed then this is your chance to learn about the digital age and what digital technology can do for your organisation. Gain practical hands on experience of the Web 2.0 environment with hands-on sessions to inspire and provoke creative thinking on how to integrate Web 2.0 into your organisation. The Roadshow will showcase some of the most exciting models via talks, masterclasses and practical immersive sessions, and show you how to use them to their full potential. We will try to answer the following questions:
  • What technology and tools are available?
  • How do I use it?
  • Why would I want to use it - what are the benefits?
  • What does it mean for the artistic and creative process?
  • What does it mean for our management and organisational environment?
  • What role can technology play in audience development?
  • What about the future?
    • Why?
    The phrase Web 2.0 is being increasingly used, but often with little understanding of what it means. Web 2.0 offers genuine interactivity. It’s a two-way process that enables us to build communities, engage in dialogue and enrich experiences. This can include websites, YouTube, MySpace, Second Life, Facebook, mobile technologies among many others. This is not about grafting a token ‘digital’ strand to our activity, it's about changing the way we do things, as our audiences are. The good news is it doesn't need to be difficult, or expensive.
    Who?
    Chief executives, directors and senior managers of Arts Council regularly funded organisations should attend this opportunity to get thinking, get immersed and get participating with digital opportunities.
    When?
    21 May 2009
    How much will it cost?
    The event is free to the Arts Council’s regularly funded organisations.
    Where?
    AMBITION AGENDA - 21st May
    10.00am Tea/Coffee
    10.20am: Get Thinking!
    Welcome from Arts Council England, West Midlands.
    10.40am: Introduction to the world of 2.0 by Hannah Rudman of AmbITion
    Hannah will give a speedy overview of the AmbITion project, explain the focus of the roadshow and talk about why digital development is essential for the arts sector. Explaining how changes in socio-economic and cultural behaviours affect the landscape in which we work, Hannah will show how digital developments create benefits and opportunities for any arts organisation. For more information on Hannah and her work visit: www.hannahrudman.com
    11am: Keynote: Bill Thompson
    Bill Thompson is a freelance BBC/Guardian journalist, new media pioneer and board member at arts organisation New Writing Partnership and has done extensive work on digital development in the sector. Bill has been working in, on and around the Internet since 1984. He was the founding head of new media at Guardian Newspapers and led the team that built the first Guardian website in 1994. Bill will help us horizon scan and consider how some of the implications of technological change might inform long term strategic planning and resource allocation. For more information on Bill and his work visit: www.andfinally.com
    11:45am Comfort Break and Coffee
    12pm: Case Study: Antony Pickthall: Bluecoat Arts Centre/Liverpool Biennial
    Antony from Liverpool Biennial presents a case study of an arts organisation's journey through digital development. He will outline the organisation’s changes, the results and the lessons learnt.
    12.45pm Questions from the floor and debate with the morning’s speakers
    1pm: Lunch & Networking.
    A lunch bag will be provided.
    1:50pm: Introduction to WM social network and Get Immersed!
    2.15pm Get Immersed! Workshops and Seminars:
    Parallel sessions looking at practical things you can do to turn your organisation into a Web 2.0 organisation. There is a choice of sessions, please choose two.
    1. Social networking & mobile networking masterclass
    An opportunity to take your first steps in to social media. A hands on short workshop looking at tagging and feeding your website effortlessly, creating a page turning on line brochure, mobile live streaming and your very own voice to text service. This is a quick glimpse in to the potential of social media, and how the web can be integrated to work for you and your organisation. For the workshop you will require: Sign up to the Amb:IT:ion digital opportunities network (You will access your profile page during the workshop); Wi-Fi enabled laptop; Mobile phone capable of text messaging. www.pcmcreative.com. 20 people maximum per session.
    2. Participation masterclass with OurManInside
    Digital maverick Christian Payne is: www.OurManInside.com He will talk about his exploits using the latest social media devices and platforms and give everyone from beginner to expert new ideas about how to get audiences and stakeholders - and even politicians - engaging with you. 45 people maximum per session.
    3. Innovation & Collaboration: best and next practices – Nesta Masterclass
    Rohan Gunatillake works for the Connect team at NESTA which produce practical experiments which explore how open innovation and new forms of collaboration can be used to make the world a better place. In this session Rohan will take you through a whistlestop tour of how businesses, public services and the creative industries are taking advantage of the new participatory culture enabled by new technology and ask provocative questions of how they may apply to the cultural sector. 20 people maximum per session.
    4. Intellectual Property Advice masterclass
    OWN-IT will give an overview of the intellectual property (IP) issues around digital content and some of the solutions. Intellectual property advice from people who know that content and live experience is the business of the arts. 20 people maximum per session.
    4.30pm: Get Participating! Twitter Masterclass
    Ambition Team.
    4.45pm: Question Time & Plenary
    A chance to debate with the workshop speakers will answer your questions about digital development and reflect on the themes of the day.
    5.15pm: Closing Remarks & Close

    @getambition
    Follow AmbITion on twitter:
    Drinks
    At the end of the day join us for a glass of wine and networking.
    Live blogging
    The Ambition blog will be updated throughout the day by AmbITion’s digital content producer who will live blog the day, so those not at the event can follow what’s going on in real time
    Producing Digital Shorts
    AmbITion’s digital content producers will rove around gathering footage, interviews and vox pops to create short digital videos that can be accessed by all after the event
    Virtual Programme
    This will run through the day, and be available after the event
    Accommodation
    You can find a range of hotels by going to Visit Birmingham
    When

    Thursday, May 21, 2009 from 10:00 AM - 5:30 PM (GMT)

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    Where
    Birmingham Hippodrome
    Hurst St
    B5 4TB Birmingham
    United Kingdom



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    Hosted By

    AmbITion and Arts Council England, West Midlands

    What is AmbITion?

    AmbITion is a change programme for the arts and cultural sector – helping organisations achieve their 21st century sustainability ambitions through implementing integrated IT and digital developments.

    getambition.com

    getambition.wordpress.com

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